Technologies employed included



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Sigli was hired to optimise a no-code ecommerce website builder used by small businesses. We were also tasked with speeding up feature delivery workflows. In less than six months, we updated the platform backend, expanded user functionality, and refined internal dev workflows to allow our client’s in-house team to ship features quickly and reliably.
Restructured (or refactored) backend code to improve performance across a range of areas
Added several platform features, including a news feed and automated email notification system
Streamlined internal feature development and implementation workflows
Reduced costs associated with bug resolution, feature development and customer support
Software development and software as a service (SaaS)
Small company (less than one hundred employees)
France
Our client is an up-and-coming digital strategy and software development company that works across several verticals.
Its website builder, a core offering, combines data management, website design, product display, inventory management, order processing, and an intuitive user interface.
The result is a comprehensive, self-contained solution for building an online store, with no technical expertise required.
The popularity of no-code platforms, especially website builders, has grown substantially in recent years. It is a crowded and competitive but also profitable space.
The challenge with codeless platforms lies in delivering complex technical functionality through intuitive interfaces, all while maintaining performance standards.
To stay competitive, our client knew that exceptional latency (speed), uptime, scalability, and user experience were non-negotiable. In addition, it needed the ability to ship new features quickly and with a minimum of bugs.
Sigli assigned two experienced developers to the project who worked with our client’s in-house team.
A frontend software engineer was responsible for developing user components for the website builder, improving code architecture, refactoring code, and providing consultancy.
A full-stack software engineer focused on overall performance improvements across the database, frontend, and backend.
Research and analysis of requirements, including evaluation of infrastructure options and third-party dependencies
Full-stack application development and cloud setup with Kubernetes
Bug fixing and support, which included responding to user feature requests
The team was made up of four AI engineers, three full-stack engineers, three frontend engineers, and two quality assurance specialists, alongside a solutions Architect and Delivery Manager. Communication was via virtual meetings with key stakeholders. We used email and WhatsApp as always-on channels.
We used scrum as the project framework. Regular “rituals” or “ceremonies” (as they are called in the scrum framework) included daily meetings, sprint planning, and retrospectives.
Sigli delivered on all project deliverables and goals. We enhanced the user dashboard and expanded the feature set, both of which contributed to stronger client retention and satisfaction.
In addition, the refactored codebase (which had substantially fewer bugs) and improved dev processes meant our client could ship features safely and quickly.
Executed comprehensive code refactoring to eliminate redundancies and bugs in the backend
Reduced technical debt through systematic elimination of legacy code
Redesigned underlying architecture for better maintainability and scalability
Integrated best-in-class infrastructure-as-code tools
Drove substantial performance gains across a range of metrics, with a 300% improvement in some cases
Increased the speed of new feature implementation by streamlining the internal development workflow
Developed additional components for end users, including a dynamic news feed and automated email notifications
Overcame challenges associated with complex databases and cloud infrastructure that hosted multiple sites, each with a separate domain
Sigli’s high-quality work led to several important efficiency and cost gains. Their extensive cooperation and consultancy with our dev team also ensured that we were able to innovate independently moving forward, which is essential in this competitive space.
Are you eager to see the benefits of AI and ML in your own company? Get in touch today to learn how Sigli’s developers and AI specialists can enhance and upgrade your tech infrastructure.
Managing Director, Benelux
Chief Business Development Officer